One thing I don't understand about Egon Chalokian

So...I'm a little obsessed with this topic now. It seems pretty clear that Egon Cholonkian is part of a weird cult, and his credentials are mostly fraudulent.

However, there is something weird about The Creative Society that I don't understand.

Usually, the reason I would expect someone's likeness to be deepfaked is because someone is impersonating them. However, that does not seem to be the case with Chalokian as far as I can tell. The footage of him at the summit seems pretty real.

So, if he's actually part of the cult, why are his videos AI deepfakes? It's pretty obvious in this one because his hands never move once. Somebody had to record that audio and video, and they did a damn good imitation of his cadence. Why would you do that over the real guy who actually works for the organization?