Why do people play fantasy this way?

I don't understand the way most of the people I play fantasy with play and I'm interested in the psychology of it. It's obvious that most of the people I play with don't bother to actually look at players fantasy stats and instead just look at the names or their regular nhl stats. Even though yahoo makes it really easy to look at and compare players fantasy stats. Like guys being drafted high who have a fantasy average below free agent level or guys being traded for a high pick when you can pick up a free agent for free who has a higher average than that player.

Are there some people who's brains are just wired in a way that makes them not want to look at stats or look at things in detail?